We all have heard about the word ghostwriter and we basically have an idea of what they do, which simply entails writing books and related content.
We generally associate ghostwriting with celebrity memoirs, as well as business books are fiction novels and the like and generally speaking, we understand ghostwriting as primarily the writing of books.
However, the world of ghostwriting is far more diverse than just books and especially in this day and age where content has diversified into multiple formats from multiple industries targeting multiple professionals.
Content is quite the need of the hour if you want to set up a good level of presence both offline and online.
That is exactly why today we are going to talk about 7 surprising things a ghostwriter can write for you apart from books and any traditional form of ghostwriting.
So, let us find out all the different kinds of content a ghostwriter can write for you that goes beyond books.
7 Surprising Things A Ghostwriter Can Write for You
LinkedIn Posts & Personal Branding Content
One of the most surprising types of content you can encounter is actually regular LinkedIn posts and personal branding content and you might even be able to identify them.
Simply open LinkedIn and look at some of the most popular posts and if you find that these posts are crafted very well and have been written in a very engaging language, along with being very good when it comes to personal branding, then they might have been written by a ghostwriter.
However, a ghostwritten piece of content on LinkedIn can be quite difficult to identify and the person with the content will obviously not admit to using a ghostwriter.
We can assure you that this is quite common and this becomes even more common with content from executives and entrepreneurs, as well as business founders/ CEOs and other people who otherwise do not have the time to be on LinkedIn the whole day.
Speeches & Keynote Addresses
One of the other kinds of surprising and rather very popular types of content that ghostwriters write are going to be speeches and we are talking about any kind of speeches you can think of.
These can be speeches given by a business leader or a political leader or it can even be keynote addresses at any important conference.
Rumour has it that even TEDx talks are written by ghostwriters sometimes, although no speaker will confirm that.
Speeches also include investor speeches, which are quite often written by ghostwriters.
Op-Eds & Thought Leadership Articles
If you are a business leader, then one of your goals might be to have your articles published on major media outlets such as Forbes or The Guardian and other prestigious organisations that can improve your industry reputation.
However, getting published in these requires not only expertise but also the highest form of writing skills, which a business leader might not have.
This is also a scenario where ghostwriters can help you with the highest-quality publishable opinion pieces and articles.
Ghostwriters can ensure that your brand persona is replicated and your message and data are presented in the way these major outlets expect.
Email Newsletters (Personal & Corporate)
Contrary to popular belief, email marketing is not dead and it is far from dead because it is one of the most powerful marketing tools out there in the world.
However, writing email newsletters is difficult and nuanced. If you simply open your inbox and check out all the emails you get, then you are going to understand how not every email is worth checking out.
You might only click on some of the most special and the most engaging and thoughtful ones.
That is exactly where the mastery of ghostwriters comes into the picture as they are the most suitable professionals when it comes to creating the most convincing newsletters and utilising them to nurture an audience.
Website Copy & Brand Storytelling
A website needs a lot of content from the homepage to the about page, as well as the service descriptions and product pages and much more.
This is where professional ghostwriters come into the picture, as this is one of the most in-demand forms of ghostwriting services they provide.
Ghostwriters can help you with the content of the entire website, which becomes especially helpful if you want your website to portray your brand in the best light possible.
This is where a ghostwriter will develop your brand voice according to the guidelines you present them and write website copy and also craft content for pages that drive actual action and bring in leads.
A good ghostwriter can be the difference between a stagnant website and a booming business.
Video Scripts for YouTube & Social Media
YouTube is one of the most popular platforms out there and there is simply no other competition on the horizon and which means that no matter who you are, if you want to get noticed, you will need YouTube videos.
This is applicable for a content creator as well as a business leader and even an author looking to improve their engagement and connect with their audience.
However, you might not be a professional content creator and that is where ghostwriters can help you out with the entire script for your YouTube videos.
In fact, ghostwriters will also help you out with any kind of script you can think of for any social media platform content, be it short-form or long-form in nature.
Course Materials & Educational Content
And finally, we come to the 7th name on the list when it comes to surprising things a ghostwriter can write for you and we are talking about educational content such as course materials and other forms of education-related content.
If you take the example of colleges and other educational institutions that need to independently produce thousands of pieces of study material and workbooks each year, along with a plethora of guides and lessons, it is simply impossible for teachers and professors to write that content.
That is where academic ghostwriters come into the picture, as they can help you out with highly specialised academic content.
We hope you now understand the level of diversity present in the world of ghostwriting and how ghostwriters do much more than just write books.
No matter how unconventional the content is, if there is content, you can be assured that there will be a ghostwriter to write it.
And if you are looking for such a kind of ghostwriting agency capable of helping you out with a diverse range of highly specialised content, whether it is academic in nature or technical or even business-related related and anything else, then we are here for you.
We are Ghostwriting India and we are the fastest-growing ghostwriter for hire agency in India and we can help you out with any kind of content you need.
We welcome you to visit our website and check out everything we do.
